Freelance Entertainment & Influencer Marketing Coordinator

About PVH Corp.

PVH is one of the most admired fashion and lifestyle companies in the world.

We power brands that drive fashion forward for good.

Our brand portfolio includes the iconic CALVIN KLEIN and TOMMY HILFIGER. We market a variety of goods under these and other nationally and internationally known owned and licensed brands. PVH has over 40,000 associates operating in over 40 countries and $9.9 billion in annual revenues. That's the Power of Us. That’s the Power of PVH.

About Tommy Hilfiger

Tommy Hilfiger, which was acquired by PVH Corp. in 2010, is a global apparel and retail company with more than 16,000 associates worldwide. With the support of strong global consumer recognition, Tommy Hilfiger has built an extensive distribution network in over 90 countries and more than 1,400 retail stores throughout North America, Europe, Latin America and the Asia Pacific region. Global retail sales of the Tommy Hilfiger brand were $9.2 billion in 2019

Founded in 1985, Tommy Hilfiger delivers premium styling, quality and value to consumers worldwide with a brand portfolio that includes TOMMY HILFIGER and TOMMY JEANS.

Tommy Hilfiger is one of the world’s most recognized premium designer lifestyle groups and is recognized for celebrating the essence of ‘classic American cool’ style, featuring preppy with a twist designs.

Its focus is designing and marketing high-quality men’s tailored clothing and sportswear, women’s collection apparel and sportswear, kidswear, denim collections, underwear (including robes, sleepwear and loungewear), footwear and accessories. Through select licensees, Tommy Hilfiger offers complementary lifestyle products such as eyewear, watches, fragrance, swimwear, socks, small leather goods, home goods and luggage.

The Department and Team

Our Entertainment & Influencer Marketing (EIM) team is a dynamic, creative, and strategic group dedicated to enhancing our brand's visibility and engagement through partnerships with top-tier influencers and entertainment entities. We strive to develop innovative campaigns that resonate with our target audience, drive brand awareness, and deliver measurable results. Our team is passionate about leveraging the power of social media and entertainment to connect with consumers in meaningful ways.

The Position

As an Entertainment & Influencer Marketing Coordinator, you will support the EIM team in executing our global vision to drive brand desirability, product engagement, and brand amplification through strategic relationships with talent and influencers. You will collaborate closely with the team and organization to bring the EIM strategy to life, ensuring authentic inspiration for our consumers and achieving business results. This role involves a blend of creativity, strategic thinking, and meticulous execution to deliver compelling campaigns and experiences.

Role and Responsibilities:

- Assist in discovering, researching, and ideating current and prospective global catalysts.

Support the creation of meaningful and authentic journeys for each catalyst, integrating them into a cohesive narrative that connects talent, product, brand, and consumer.

Collaborate in developing omnichannel storytelling strategies that deliver impactful results.

- Fashion Show: Support the execution of it, content capture, catalyst journeys, and other experiential touchpoints (i.e. guestlist management).

- Ensure detailed and solutions-oriented execution of ideas from concept to reality.

- Assist in coordinating logistics and details for events and experiences.

The Ideal Candidate:

- A Bachelor's degree in a relevant field or equivalent experience is preferred

- 1-3 years of experience in influencer marketing or a related field.

- Strong understanding of influencer marketing, brand marketing, and omnichannel strategies.

- Excellent written and verbal communication skills.

- Proven ability to manage multiple, time-sensitive projects.

- Proficiency in tools such as Keynote and Excel .

- Passionate about social media, culture, and emerging trends.

- Self-motivated, goal-oriented, and able to thrive in a fast-paced environment.

- Ability to work well in a team setting and collaborate effectively across functions.

Are You Our Next Teammate?

• You can translate business objectives into creative outputs.

  
  

• You excel at briefing and guiding teams.

  
  

• You inspire collaboration and creativity within the team and with the TOMMY FAMILY.

  
  

• You are organized, adaptable, and solutions-oriented.

  
  

• You are passionate about the brand and eager to shape its future.

  
  

• You have a keen interest in social media, culture, and emerging trends.

PVH Europe and our brands, TOMMY HILFIGER and CALVIN KLEIN, are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. We believe we are bettered by all forms of diversity, and take pride in working with top talent from every walk of life and corner of the world. In the spirit of inclusivity, qualified applicants will be considered without regard to age, ethnicity, ability, gender, gender expression, gender identity, nationality, race, religion or sexual orientation.