PVH
Freelance Visual Designer, VM, Display & Windows Communications TH Global & PVH EMEA
The Team
The Tommy Hilfiger Global & PVH EMEA visual merchandising, display & windows department is a creative hub within omni-channel organization. This department oversees the creative strategy, Calvin Klein EMEA, and heritage brand and all points of sale. This includes full price retail stores, franchise locations, wholesale shop-in-shops, concession, and outlet channels. The Tommy Hilfiger global team sets global direction and works collaboratively with two other regional hubs in: New York and Hong Kong. To extend this outreach the team is set-up to also support the needs of local markets across Americas, EMEA, and Asia Pacific. This team works in parallel with the global marketing team on development, and execution of product presentation across Tommy Hifliger global, a 360 concept and consumer messaging approach. The Calvin Klein regional team collaborates with the New York global headquarters on adapted direction to support the EMEA business needs. This includes visual merchandising, campaign roll out, and display strategies across the region. This team works in collaboration with numerous functions across the omni-channel business as well as local markets. The team environment is collaborative, dynamic, innovative, resourceful, open and respectful.
The Position
The Freelance Visual Designer, VM, Display & Windows Communications TH Global + PVH EMEA reports to the Senior Manager, VM, Display & Windows Communications TH Global + PVH EMEA. Designing for a wide range of assets, the Visual Designer will work closely with the Communications team and key stakeholders to create engaging graphic, animation and video content that remain informative, inspiring and brand-relevant to support with VM, Display & Windows market trainings and communications.
Key Responsibilities:
- Oversee the design and creation of training content and materials for TH and CK VM, Display & Windows communications & events.
- Develop and deliver creative, engaging and impactful graphic, animation and video content in a timely, consistent and brand-relevant way.
- Evolve and enhance the content strategy and contribute to the maintenance of state-of-the-art training materials for all markets, exploring innovative trends such as VR.
- Follow project briefs and suggest ideas and solutions.
- Generate and edit existing video assets utilizing the Adobe Creative Suite.
- Deliver content according to project production schedules and ensure the on-time delivery of assets.
- Partner with stakeholders to implement feedback.
- Partner with Events Specialist to develop the visual identity of VM, Display & Windows events including event website and materials design.
- Partner with Communications Specialist and Digital Hub to evolve the UX of the TH + CK VM & Windows app and create inspirational social-media inspired content.
- Partner with Communications & Operations Specialists to deliver creative, engaging and impactful communication designs.
- Participate in department and team projects as needed from both VM, Display & Windows.
- Collaborate with all relevant stakeholders on key projects as required.
The Ideal Candidate: - Minimum 4-5 years' experience within a Visual Design role
- Excellent knowledge of Adobe Creative Suite
- Excellent visual, illustration and animation skills with experience in the delivery of high-quality animation projects
- Experience in web design including web-based graphics
- Experience in app design & UX including social media asset creation
- Experience of HTML
- Knowledge of Jira
- Ability to conceptualize ideas and bring them to realization
- Ability to manage and multi-task between projects and work streams
- Ability to combine creative thinking with strategic execution
- Ability to work in a team environment
- Excellent communication skills and an ability to work closely with stakeholders
- Excellent command of English language (spoken & written)
- Relevant experience, proven track record of results
- Experience of virtual events beneficial