Freelance EMEA Consumer Engagement Specialist

About PVH Corp.

PVH is one of the most admired fashion and lifestyle companies in the world.

We power brands that drive fashion forward for good.

Our brand portfolio includes the iconic CALVIN KLEIN and TOMMY HILFIGER. We market a variety of goods under these and other nationally and internationally known owned and licensed brands. PVH has over 40,000 associates operating in over 40 countries and $9.9 billion in annual revenues. That's the Power of Us. That´s the Power of PVH.

About Tommy Hilfiger

Tommy Hilfiger, which was acquired by PVH Corp. in 2010, is a global apparel and retail company with more than 16,000 associates worldwide. With the support of strong global consumer recognition, Tommy Hilfiger has built an extensive distribution network in over 90 countries and more than 1,400 retail stores throughout North America, Europe, Latin America and the Asia Pacific region. Global retail sales of the Tommy Hilfiger brand were $9.2 billion in 2019

Founded in 1985, Tommy Hilfiger delivers premium styling, quality and value to consumers worldwide with a brand portfolio that includes TOMMY HILFIGER and TOMMY JEANS.

Tommy Hilfiger is one of the world´s most recognized premium designer lifestyle groups and is recognized for celebrating the essence of ?classic American cool? style, featuring preppy with a twist designs.

Its focus is designing and marketing high-quality men?s tailored clothing and sportswear, women´s collection apparel and sportswear, kidswear, denim collections, underwear (including robes, sleepwear and loungewear), footwear and accessories. Through select licensees, Tommy Hilfiger offers complementary lifestyle products such as eyewear, watches, fragrance, swimwear, socks, small leather goods, home goods and luggage.

The Team

The EMEA Marketing Department is consumer driven and value led, focused on delivering impact and incremental profits for the corporation. The team adds value by smart, scalable, consumer centric initiatives, while leveraging data and insights to validate our approach.

The EMEA Marketing Team´s scope is regional, with expertise in all EMEA markets and across all channels and serves to implement and execute regional marketing strategy, develop an overarching activation framework and to make measurable impact in all the hubs.

Role and Responsibilities:

Lead holistic programs cross-functionally for DTC (full price & outlet) and wholesale, ensuring key consumer touch points are optimized and results are measured.

Tasks include:

- Deck building

- Content mapping

- Updating calendars

- Internal communications updates

- Asset formatting

- Project management

- Communication with agencies

- Meetings minutes

- Asana management

- SharePoint organisation

The Ideal Candidate:

3-5 years experience in trade / activation marketing

Experience in retail, FMCG or relevant alternative industry

Strong proven project management skills & record of accomplishment

Demonstrated success in driving projects from concept to implementation and

measurement of results, in close partnership with cross-functional teams

Seek improvements in processes and tools to streamline communication to the markets

Experience in (EMEA) retail & wholesale marketing preferred

Collaborative; able to liaise closely across various levels of the organization

Pro-active, hands-on, and independent

Critical thinker, can quickly flex from strategic to operational needs

Fluent in English

PVH Europe and our brands, TOMMY HILFIGER and CALVIN KLEIN, are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. We believe we are bettered by all forms of diversity, and take pride in working with top talent from every walk of life and corner of the world. In the spirit of inclusivity, qualified applicants will be considered without regard to age, ethnicity, ability, gender, gender expression, gender identity, nationality, race, religion or sexual orientation.